01
01/03
Meta Ads Management
With the right audience, strong creative and steady optimization, we turn your Meta ad budget into measurable results.
View detailsThe demand is already there; we meet it at the right moment.
We build Search, Performance Max, Shopping and YouTube campaigns together with account structure, keyword management and conversion tracking — and grow the part that performs.
The problem
On Google the problem isn’t visibility, it’s wasted clicks.
Broad-match keywords, a missing negative list, products piled into one campaign and no conversion tracking send budget to searches with no buying intent. We read the account at the search-term level, separate the clicks that actually bring business and move the budget there.
Scope
What the service
includes.
Service scope
- Google Ads account audit
- Keyword and search-term analysis
- Campaign and ad group structure
- Negative keyword management
- Search campaigns
- Performance Max campaigns
- Shopping and product feed checks
- YouTube campaigns
- Ad copy and assets
- Google Analytics 4 and conversion tracking
- Bid strategy management
- Remarketing lists
- Weekly optimization
- Monthly performance reporting
How we work
- Account and search demand analysis
- Keyword and competition research
- Setting up conversion tracking
- Building the campaign structure
- Ongoing search-term based optimization
- Performance reporting
Deliverables
- Account audit note
- Keyword and negative list plan
- Campaign structure setup
- Ad copy and asset set
- Conversion tracking setup
- Ongoing optimization
- Performance report
- Action plan for the next period
Who is it for?
- Businesses whose product or service is actively searched
- E-commerce brands
- Local service companies
- Businesses collecting quotes and appointments
- Brands whose current Google account underperforms
- Companies that want to back Meta ads with search demand
Frequently asked
Questions
we hear often.
Is the ad budget included in the service fee?
No. The ad budget is paid directly to Google; the agency fee is separate.
What should the minimum Google Ads budget be?
It depends on your industry and the cost per click of your keywords. Highly competitive sectors need a higher start; in the initial analysis we look at keyword costs and suggest a realistic range.
What happens if the budget isn’t spent?
Google only charges for clicks that happen; unspent budget stays in your account. Underspending usually means low search volume or overly narrow targeting, and we fix that together.
How is cost per click determined?
Competitors’ bids in the auction, the ad’s quality score and keyword competition. We choose the bid strategy for your goal and work on raising quality score to bring cost down.
Do I need to buy Meta and Google separately?
No. The Growth plan and Vora 360° include both Meta and Google ads management; there is no extra fee per channel. The Digital Start plan covers Meta ads only.
Can you take over my existing account?
Yes. The account stays yours; once you grant access we take it over while keeping the campaign history, and rebuild the structure step by step if needed.
Which campaign types do you set up?
Search, Performance Max, Shopping and YouTube campaigns. Which ones depends on your goal and product; not every business needs all of them.
Can I get Google Ads only?
In our plans Google Ads comes together with Meta in the Growth plan and Vora 360°. For businesses that want Google management alone, scope and price are agreed separately.
What if conversion tracking isn’t set up?
Without measurement, optimization becomes guesswork. That is why setting up Google Analytics 4 and conversion events is one of the first steps.
Who chooses the keywords?
Keyword research, grouping and negative list management are done by us; we finalize the list together with your industry knowledge.
How long does setup take?
Account structure, conversion tracking and the first campaigns are usually ready within the first week. Timing depends on how quickly access is shared and on the state of measurement on your site.
Will my website need changes?
Conversion tracking requires measurement code (GA4 and the Google Ads tag) on the site. We prepare the code; adding it on the site side is done with your team or by us.
Other services
They work better
together.
02
02/03
Web Design & Development
We build modern websites that explain your brand clearly, load fast and move visitors to action.
View details
03
03/03
Creative & Content Production
We produce attention-grabbing, on-brand and testable image, video and copy systems for your ads.
View detailsLet’s assess together whether this service
fits your brand.
Share a few lines about your business and goals; we’ll lay out the working model that suits you, clearly.